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Contemporary advertising / Courtland L. Bovee and William F. Arens.

By: Contributor(s): Material type: TextTextLanguage: English Series: The Irwin series in marketingPublication details: Homewood, Ill. : Irwin, 1986.Edition: 2nd edDescription: xxvii, 629 : ill. ; 28 cmISBN:
  • 0256033021
Subject(s): DDC classification:
  • 23 659.1 BOA
Item type: Books
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Holdings
Item type Current library Collection Shelving location Call number Copy number Status Date due Barcode
Books Books KU Central Library Rack No. : 48 Shelve No. : A-05 General Stack (Issuable Books) 659.1 BOA 1986 (Browse shelf(Opens below)) C-3 (I) Available 0873
Books Books KU Central Library Rack No. : 82 Shelve No. : B-01 General Stack (Issuable Books) 659.1 BOA 1986 (Browse shelf(Opens below)) C-4 (I) Available 0872
Books Books KU Central Library Rack No. : 43 Shelve No. : A-06 Reference Section (Non-Issuable Books) 659.1 BOA 1986 (Browse shelf(Opens below)) C-1 (NI) Not For Loan 1267
Books Books KU Central Library Rack No. : 43 Shelve No. : A-06 Reference Section (Non-Issuable Books) 659.1 BOA 1986 (Browse shelf(Opens below)) C-2 (NI) Not For Loan 1268

Includes Bibliographical references and Indexes

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