Marketing Management : Past, Present and Future / Michael R. Czinkota , Masaaki Kotabe , Demetris Vrontis and S. M. Riad Shams

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Material type: Text

TextPublication details: Cham (Switzerland) : springer , 2021Edition: 4th edDescription: 880 p.: ills. 23 cmISBN:

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Books List(s) this item appears in: Business Administration Discipline

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Holdings
Item type	Current library	Collection	Shelving location	Call number	Copy number	Status	Date due	Barcode
Books	KU Central Library	Rack No. : 39 Shelve No. : B-01	Reference Section (Non-Issuable Books)	658.8 CZM 2021 (Browse shelf(Opens below))	C-1 (NI)	Not For Loan		53216

Includes index.

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