Business and Administrative Communication / Kitty O. Locker, Donna S. Kienzler
Material type:
TextPublication details: New York : McGraw-Hill/Irwin, 2013Edition: 10th edDescription: xxxiv, 729 p. : ill. ; 29 cmISBN: - 9780071317955
- 658.5 LOB
Books
List(s) this item appears in:
Business Administration Discipline
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New Arrival Book 2023
| Item type | Current library | Collection | Shelving location | Call number | Copy number | Status | Date due | Barcode | |
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Books
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KU Central Library | Rack No. : 41 Annex : 01 Shelve No. : A-04 | Reference Section (Non-Issuable Books) | 658.5 LOB 2013 (Browse shelf(Opens below)) | C-1 (NI) | Not For Loan | 52053 |
Includes bibliographical references and index.
Chapter 1: Succeeding in Business Communication
Chapter 2: Using Goodwill for Effective Communication
Chapter 3: Researching and Evaluating Source Material
Chapter 4: Planning, Composing, and Revising
Chapter 5: Communicating across Cultures
Chapter 6: Working and Writing in Teams
Chapter 7: Designing Documents
Chapter 8: Creating Effective Visuals
Chapter 9: Crafting Informative and Positive Messages
Chapter 10: Crafting Negative Messages
Chapter 11: Crafting Persuasive Messages
Chapter 12: Developing Proposals
Chapter 13: Writing Reports
Chapter 14: Making Oral Presentations
Chapter 15: Developing Job Application Materials
Chapter 16: Interviewing, Writing Follow-Up Messages, and Succeeding in the Job
Focuses on the rhetorical emphases of audience, purpose, and context to allow communicators to shape their messages more appropriately to all channels and for all purposes. This title covers the topics in all forms of business communication.
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