| 000 | 00792cam a2200277 a 4500 | ||
|---|---|---|---|
| 001 | 22340800 | ||
| 005 | 20221208095537.0 | ||
| 006 | m |o d | | ||
| 007 | cr ||||||||||| | ||
| 008 | 100211s2010 nyuab ob 001 0 eng | ||
| 010 | _a 2020755079 | ||
| 020 |
_a9780071738903 _qebook |
||
| 020 | _z9780071703123 | ||
| 020 | _z0071703128 | ||
| 040 |
_aDLC _beng _epn _cKU |
||
| 082 |
_a302.23 _222 _bSIA |
||
| 100 | 1 | _aSissors, Jack Z. | |
| 245 | 1 | 0 |
_aAdvertising media planning / _cJack Z. Sissors and Roger B. Baron. |
| 250 | _a7th ed. | ||
| 260 |
_aNew York : _bMcGraw-Hill Education Pvt. Ltd., _c2017 |
||
| 300 |
_axiv, 480 p. ; _c24 cm. |
||
| 504 | _aIncludes index. | ||
| 650 | 0 | _aAdvertising media planning. | |
| 700 | 1 | _aBaron, Roger B. | |
| 942 | _cBK | ||
| 999 |
_c849 _d849 |
||