| 000 | 00560nam a22001937a 4500 | ||
|---|---|---|---|
| 005 | 20230215130748.0 | ||
| 008 | 230215b |||||||| |||| 00| 0 eng d | ||
| 020 | _a0256033013 | ||
| 040 | _cKU | ||
| 082 |
_a658.8 _bMCE |
||
| 100 | 1 | _a carthy, E. Jerome mc | |
| 245 | 1 | 0 |
_astudent aid : _cE. Jerome mc carthy, and william D. perreault, jr _bessemtials fo marketing / |
| 250 | _a1st ed. | ||
| 260 |
_aUSA : _bRD, _c1985 |
||
| 300 |
_avii, 294 p. : _bill, ; _c22 cm. |
||
| 504 | _aIncludes index. | ||
| 650 | 0 | _amarketing | |
| 942 | _cBK | ||
| 999 |
_c10764 _d10764 |
||