Marketing research : text and cases / Harper W. Boyd, Jr., Ralph Westfall and Stanley F. Stasch.

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Material type: Text

TextLanguage: English Publication details: Homewood, Ill. : R.D. Irwin, 1985.Edition: 6th edDescription: xv, 836 p. : ill. ; 25 cmISBN:

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Holdings
Item type	Current library	Collection	Shelving location	Call number	Copy number	Status	Date due	Barcode
Books	KU Central Library	Rack No. : 42 Shelve No. : A-02	Reference Section (Non-Issuable Books)	658.8 BOM 1985 (Browse shelf(Opens below))	C-1 (NI)	Not For Loan		0363

Includes bibliographical references and index.

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