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	1.		A preface to marketing management / J. Paul Peter, James H. Donnelly, Jr. by Peter, J. Paul Donnelly, James H Edition: 5th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Homewood, IL : Irwin, 1991 Availability: Items available for reference: KU Central Library: Not For Loan (1)Call number: 658.8 PEP 1991. Add to cart (remove)
	2.		Marketing : creating value for customers / Gilbert A. Churchill Jr. and J. Paul Peter. by Churchill, Gilbert A Peter, J. Paul Edition: 1st ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Burr Ridge, Ill. : Irwin, 1995 Availability: Items available for reference: KU Central Library: Not For Loan (1)Call number: 658.8 CHC 1995. Add to cart (remove)
	3.		Strategic management : concepts and applications / Samuel C. Certo and J. Paul Peter. by Certo, Samuel C Peter, J. Paul Edition: 1st ed. Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: New York : Random House, Business Division, c1988 Availability: Items available for reference: KU Central Library: Not For Loan (2)Call number: 658.4012 CES 1998, ... Add to cart (remove)

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