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1. Books
Marketing / Eric N. Berkowitz, Roger A. Kerin, William Rudelius. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston, MA : Irwin, 1989
Availability: Items available for loan: KU Central Library (4)Call number: 658.8 BEM 1989, ... Items available for reference: KU Central Library: Not For Loan (2)Call number: 658.8 BEM 1989, ...

2. Books
Marketing / Eric N. Berkowitz & [et.. al.]. by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Homewood, IL : Irwin, 1992
Availability: Items available for reference: KU Central Library: Not For Loan (1)Call number: 658.8 BEM 1992.

3. Books
Study guide to accompany marketing / Eric N. Berkowitz, Roger A. Kerin, and William Rudelius by
Edition: 2nd ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi : irwin, 1989
Availability: Items available for reference: KU Central Library: Not For Loan (1)Call number: 658 BEM 1989.

4. Books
Marketing : the core / Roger A Kerin, Steven W Hartley, & William Rudelius by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : McGraw-Hill\Irwin, 2004
Availability: Items available for reference: KU Central Library: Not For Loan (1)Call number: 658.8 KEM 2003.

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