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	1.		Services marketing / John E. G. Bateson, K. Douglas Hoffman by Bateson, John E. G Hoffman, K. Douglas Edition: 4th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: U.K. : Cengage Learning, 2011 Availability: Items available for reference: KU Central Library: Not For Loan (1)Call number: 658.8 BAS 2011. Add to cart (remove)
	2.		Essentials Of Service Marketing : Concepts, Strategies And Cases / John E.G. Bateson and K. Hoffman by Bateson, John E.G Hoffman, K Edition: 2nd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: India : Thomson press, 2002 Availability: Items available for loan: KU Central Library (1)Call number: 658.802 HOE. Place hold Add to cart (remove)

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