Promotion : analysis, creativity, and strategy / William P. Dommermuth.

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Material type: Text

TextPublication details: Boston, Mass. : Kent Pub. Co., c1984.Edition: 1st edDescription: xvii, 745 p. : ill. ; 25 cmISBN:

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Books

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Holdings
Item type	Current library	Collection	Shelving location	Call number	Status	Date due	Barcode
Books	KU Central Library	Rack No. : 43 Shelve No. : B-05	Reference Section (Non-Issuable Books)	658.82 DOM 1984 (Browse shelf(Opens below))	Not For Loan		3597

Includes bibliographical references and index.

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