Essentials of entrepreneurship and small business management/ Norman M. Scarborough , Jeffrey R. Cronwall.

By:

Scarborough, Norman M [Author]

Contributor(s):

Cronwall, Jeffrey R

Material type: Text

TextPublication details: Uttar Pradesh : Pearson India Education Services Ltd, 2016Edition: 8th edDescription: xvi, 704 p. : ill , ; 28 cmISBN:

9789332559981

Subject(s):

Business management

DDC classification:

658 SCE

Contents:

1The foundations of Entrepreneurship.

2 Ethics and social responsibility: Doing the right thing.

3 Inside the Entrepreneurial Mind: From Ideas to Reality

4 Conducting a Feasibility Analysis and Designing a Business Model

5 Crafting a Business Plan and Building a Solid Strategic Plan

6 Forms of Business Ownership and Buying an Existing Business.

Summary: "Entrepreneurship is a fast-growing and ever-changing discipline. Of late, people of all ages, backgrounds, and nationalities are launching businesses of their own and, in the process, are reshaping the world's economy. The purpose of this book is to open the readers' mind to the possibilities, the challenges, and the rewards of owning their own business and to provide the tools they will need in order to be successful if they choose the path of entrepreneurship. In the revised eighth edition, the authors have provided have provided planty of practical, 'hands-on' tools and techniques to make new business ventures successful. This book provides the tools to help teach students the right way to launch and manage a small business with the staying power to succeed and grow."--Back cover

Item type:

Books List(s) this item appears in: Human Resource Management Discipline

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Holdings
Item type	Current library	Collection	Shelving location	Call number	Copy number	Status	Date due	Barcode
Books	KU Central Library	Rack No. : 48 Shelve No. : B-04	General Stack (Issuable Books)	658.11 SCE 2016 (Browse shelf(Opens below))	C-3 (I)	Checked out	01/07/2025	51809
Books	KU Central Library	Rack No. : 41 Annex : 01 Shelve No. : A-03	Reference Section (Non-Issuable Books)	658.11 SCE 2016 (Browse shelf(Opens below))	C-1 (NI)	Not For Loan		51807
Books	KU Central Library	Rack No. : 41 Annex : 01 Shelve No. : A-03	Reference Section (Non-Issuable Books)	658.11 SCE 2016 (Browse shelf(Opens below))	C-2 (NI)	Not For Loan		51808

Includes Index.

1The foundations of Entrepreneurship.

2 Ethics and social responsibility: Doing the right thing.

3 Inside the Entrepreneurial Mind: From Ideas to Reality

4 Conducting a Feasibility Analysis and Designing a Business Model

5 Crafting a Business Plan and Building a Solid Strategic Plan

6 Forms of Business Ownership and Buying an Existing Business.

"Entrepreneurship is a fast-growing and ever-changing discipline. Of late, people of all ages, backgrounds, and nationalities are launching businesses of their own and, in the process, are reshaping the world's economy. The purpose of this book is to open the readers' mind to the possibilities, the challenges, and the rewards of owning their own business and to provide the tools they will need in order to be successful if they choose the path of entrepreneurship. In the revised eighth edition, the authors have provided have provided planty of practical, 'hands-on' tools and techniques to make new business ventures successful. This book provides the tools to help teach students the right way to launch and manage a small business with the staying power to succeed and grow."--Back cover

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