TY  - BOOK
AU  - Berkowitz,Eric N.
AU  -  Kerin,Roger A.
AU  - Rudelius,William
TI  - Study guide to accompany marketing
SN  - 9780256075144
U1  - 658  
PY  - 1989///
CY  - New Delhi
PB  - irwin, 
KW  - Management
N1  - Includes bibliographical references and index.
ER  -