TY  - BOOK
AU  - Xavier,M.J.
TI  - Strategic marketing: a guide for developing sustainable competitive advantage 
SN  - 0761993215 
U1  - 658.802 23
PY  - 1999///
CY  - New Delhi
PB  - Response Books
KW  - Marketing
N1  - Includes bibliographical references and indexes
ER  -