Xavier, M. J., Strategic marketing : a guide for developing sustainable competitive advantage / M.J. Xavier. - New Delhi : Response Books, 1999. - 359 p. : ill. ; 22 cm. Includes bibliographical references and indexes. ISBN: 0761993215 9780761993216 LCCN: 99011086 Subjects--Topical Terms: Marketing. Dewey Class. No.: 658.802 / XAS