TY  - BOOK
AU  - Malhotra,Naresh K.
AU  - Dash,Satyabhusan
TI  - Marketing research: an applied orientation 
SN  - 9789332555693
U1  - 658.8 
PY  - 2016///
CY  - Delhi
PB  - Pearson
KW  - Marketing
N1  - Includes index
ER  -