TY - BOOK AU - Cateora,Philip R. AU - Gilly,Mary C. AU - Graham,John L. TI - International marketing SN - 9780073529943 AV - HF1416 .C375 2011 U1 - 658.47 22 PY - 2011/// CY - New Delhi PB - McGraw Hill Education (India) Pvt. Ltd. KW - Export marketing KW - International business enterprises N1 - Includes index ER -