Chaffey ,Dave <br/><br/>
Digital Marketing :  Strategy, implementation and practice / 
Dave Chaffey and Fiona Ellis-Chadwick 
 - 7th ed. 
 - New York :  Pearson ,  2019. 
 - 545 p. :  ills. ;  26 cm. 
<br/><br/>includes index . 
<br/><br/>Part 1 Digital marketing fundamentals Part 2 Digital marketing strategy development. Part 3 Digital marketing: implementation and practice 
<br/><br/><label>ISBN: </label>9781292241579 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing<br/>Digital Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8  / CHD