Davies, John M.  <br/><br/>
The Essential Guide to Database Marketing / 
John M. Davies 
 - 1st ed 
 - England :  McGraw Hall book company,  1992 
 - 239 p. ;  22 cm 
<br/><br/><label>ISBN: </label>0077071573 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Database
<br/><br/><label>Dewey Class. No.: </label>658.8  / DAE