TY  - BOOK
AU  - Hinkle,Charles L.
AU  - Koza,Russell C.
TI  - Marketing dynamics: decision and control 
SN  - 0070289603 :
U1  - 658.8 
PY  - 1975///
CY  - New York
PB  - McGraw-Hill
KW  - Marketing
KW  - Management games
KW  - Simulation methods
ER  -