hawkins. del i. consumer behavior:implications for marketing strategy/ Dal i. hawkins. Roger j.best.and Kenneth a.coney. - 4th ed. - USA : homewood il 60430, boston,ma 02116, 1989. - xviii 796 p. : ill, ; 23 cm. ISBN: 0256098646 Subjects--Topical Terms: consumer. Dewey Class. No.: 658.83240973 / HAC