Schiffmam,leon g., <br/><br/>
consumer behavior 
leon g.Schiffmam.leslie lazar kanuk. 
 - 5th ed. 
 - India :  prentice hall of india privat limited,  1997. 
 - xviii 684 p. :  ill. ;  23 cm. 
<br/><br/><label>ISBN: </label>8120309022 
<br/><br/><label>Subjects--Topical Terms: </label><br/>consumer
<br/><br/><label>Dewey Class. No.: </label>658.8342  / SCC