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Basic Marketing : A Managerial Approach / E. Jerome McCarthy and William D. Perreault.
Material type:
TextSeries: Irvin series in marketingPublication details: Homewood, IL : Irwin, 1990.Edition: 1st edDescription: xviii, 734 p. : col. ill. ; 27 cm. +ISBN: - 0256068658
- 9780256068658
- 658.8 23 MCB
Books
| Item type | Current library | Collection | Shelving location | Call number | Copy number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|---|---|
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Books
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KU Central Library | Rack No. : 41 Shelve No. : B-04 | Reference Section (Non-Issuable Books) | 658.8 MCB 1990 (Browse shelf(Opens below)) | C-1 (NI) | Not For Loan | 8230 | ||
Reference
|
KU Central Library | Rack No. : 41 Shelve No. : B-04 | Reference Section (Non-Issuable Books) | 658.8 MCB 1990 (Browse shelf(Opens below)) | C-2 (NI) | Not For Loan | 27795 | ||
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Books
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KU Central Library | Rack No. : 72 Shelve No. : A-01 | General Stack (Issuable Books) | 658.8 MCB 1990 (Browse shelf(Opens below)) | C-5 (I) | Available | 2984 | ||
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Books
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KU Central Library | Rack No. : 72 Shelve No. : A-01 | General Stack (Issuable Books) | 658.8 MCB 1990 (Browse shelf(Opens below)) | C-3 (I) | Available | 2980 | ||
|
Books
|
KU Central Library | Rack No. : 72 Shelve No. : A-01 | General Stack (Issuable Books) | 658.8 MCB 1990 (Browse shelf(Opens below)) | C-6 (I) | Available | 2985 | ||
|
Books
|
KU Central Library | Rack No. : 72 Shelve No. : A-01 | General Stack (Issuable Books) | 658.8 MCB 1990 (Browse shelf(Opens below)) | C-4 (I) | Available | 2983 | ||
|
Books
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KU Central Library | Rack No. : 74 Shelve No. : A-04 | General Stack (Issuable Books) | 658.8 MCB 1990 (Browse shelf(Opens below)) | C-11 (I) | Available | 27794 | ||
|
Books
|
KU Central Library | Rack No. : 74 Shelve No. : A-04 | General Stack (Issuable Books) | 658.8 MCB 1990 (Browse shelf(Opens below)) | C-10 (I) | Available | 27793 | ||
|
Books
|
KU Central Library | Rack No. : 74 Shelve No. : A-04 | General Stack (Issuable Books) | 658.8 MCB 1990 (Browse shelf(Opens below)) | C-8 (I) | Available | 27791 | ||
|
Books
|
KU Central Library | Rack No. : 74 Shelve No. : A-04 | General Stack (Issuable Books) | 658.8 MCB 1990 (Browse shelf(Opens below)) | C-9 (I) | Available | 27792 | ||
|
Books
|
KU Central Library | Rack No. : 72 Shelve No. : A-01 | General Stack (Issuable Books) | 658.8 MCB 1990 (Browse shelf(Opens below)) | C-7 (I) | Available | 2986 |
Includes bibliographical references (p. 678-701).
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