Study guide to accompany marketing / (Record no. 9728)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00662nam a22002177a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20230206152409.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 221227b |||||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780256075144 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | KU |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658 |
| Item number | BEM |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Berkowitz, Eric N. |
| 245 10 - TITLE STATEMENT | |
| Title | Study guide to accompany marketing / |
| Statement of responsibility, etc. | Eric N. Berkowitz, Roger A. Kerin, and William Rudelius |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 2nd ed |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New Delhi : |
| Name of publisher, distributor, etc. | irwin, |
| Date of publication, distribution, etc. | 1989 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 22-10p. : |
| Other physical details | ill, ; |
| Dimensions | 26 cm |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographical references and index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Management |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Kerin, Roger A. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Rudelius, William |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Permanent location | Current location | Shelving location | Rack Location | Full call number | Barcode | Copy number | Date acquired | Price effective from | Not for loan | Koha item type | Total Checkouts | Withdrawn status | Date last seen | Non-public note | Lost status | Source of classification or shelving scheme | Damaged status | Collection code |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| KU Central Library | KU Central Library | Reference Section (Non-Issuable Books) | Rack No. : 39 Shelve No. : A-06 | 658 BEM 1989 | 4217 | C-1 (NI) | 18/10/2023 | 06/02/2023 | Not For Loan | Books | 06/02/2023 | Business Administration Discipline | Dewey Decimal Classification | Rack No. : 39 Shelve No. : A-06 |