MARC details
| 000 -LEADER |
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| fixed length control field |
04060cam a2200409 a 4500 |
| 001 - CONTROL NUMBER |
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| KUCL control number |
15980177 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
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| control field |
20230606101805.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
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| fixed length control field |
091110s2010 enka b 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
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| LC control number |
2009047718 |
| 015 ## - NATIONAL BIBLIOGRAPHY NUMBER |
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| National bibliography number |
GBA991075 |
| Source |
bnb |
| 016 7# - NATIONAL BIBLIOGRAPHIC AGENCY CONTROL NUMBER |
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| Record control number |
015371360 |
| Source |
Uk |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
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| International Standard Book Number |
9780521681599 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
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| International Standard Book Number |
9780521862998 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
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| International Standard Book Number |
9780521681599 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
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| International Standard Book Number |
0521681596 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
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| International Standard Book Number |
052186299X |
| 035 ## - SYSTEM CONTROL NUMBER |
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| System control number |
(OCoLC)ocn460059639 |
| 040 ## - CATALOGING SOURCE |
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| Original cataloging agency |
DLC |
| Transcribing agency |
KU |
| Modifying agency |
BTCTA |
| -- |
BWKUK |
| -- |
BWK |
| -- |
UKM |
| -- |
YDXCP |
| -- |
CDX |
| -- |
DLC |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER |
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| Classification number |
HF5415 |
| Item number |
.B4287 2010 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
658.4012 |
| Edition number |
22 |
| Item number |
BEI |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Belleflamme, Paul. |
| 245 10 - TITLE STATEMENT |
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| Title |
Industrial organization : |
| Remainder of title |
markets and strategies / |
| Statement of responsibility, etc. |
Paul Belleflamme and Martin Peitz. |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
1st ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
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| Place of publication, distribution, etc. |
Cambridge, UK ; |
| -- |
New York : |
| Name of publisher, distributor, etc. |
Cambridge University Press, |
| Date of publication, distribution, etc. |
2012 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xxi, 702 p. : |
| Other physical details |
ill. ; |
| Dimensions |
26 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc. note |
Includes bibliographical references and index. |
| 505 0# - FORMATTED CONTENTS NOTE |
|---|
| Formatted contents note |
What is Markets and strategies? -- Firms, consumers and the market -- Static imperfect competition -- Dynamic aspects of imperfect competition -- Product differentiation -- Advertising and related marketing strategies -- Consumer inertia -- Group pricing and personalized pricing -- Menu pricing -- Intertemporal price discrimination -- Bundling -- Asymmetric information, price and advertising signals -- Marketing tools for experience goods -- Cartels and tacit collusion -- Horizontal mergers -- Strategic incumbents and entry -- Vertically related markets -- Innovation and R&D -- Intellectual property -- Markets with network goods -- Strategies for network goods -- Markets with intermediated goods -- Information and reputation in intermediated product markets. |
| 520 ## - SUMMARY, ETC. |
|---|
| Summary, etc. |
"Industrial Organization: Markets and Strategies provides an up-to-date account of modern industrial organization that blends theory with real-world applications. Written in a clear and accessible style, it acquaints the reader with the most important models for understanding strategies chosen by firms with market power and shows how such firms adapt to different market environments. It covers a wide range of topics including recent developments on product bundling, branding strategies, restrictions in vertical supply relationships, intellectual property protection, and two-sided markets, to name just a few. Models are presented in detail and the main results are summarized as lessons. Formal theory is complemented throughout by real-world cases that show students how it applies to actual organizational settings. The book is accompanied by a website containing a number of additional resources for lecturers and students, including exercises, answers to review questions, case material and slides"--Provided by publisher. |
| 520 ## - SUMMARY, ETC. |
|---|
| Summary, etc. |
"Among the numerous decisions taken by firms is the make-or-buy decision, whereby firms compare the costs and benefits of manufacturing a product or service against purchasing it. Typically, the firm will prefer the 'make' option over the 'buy' option if the purchase price is higher than the in-house manufacturing cost or if outside suppliers are unreliable. Naturally, the firm must also have the necessary skills and equipment to meet its own product standards. There is a clear analogy between this generic dilemma and the decision process that led us to write this book. As industrial organization teachers since the start of our academic careers, we have both long relied on existing textbooks to support our courses. Yet, through the years, our needs became different from the offers of outside suppliers. That is, the 'make' option started to become more tempting than the 'buy' option"--Provided by publisher. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Marketing. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Strategic planning. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Peitz, Martin. |
| 856 42 - ELECTRONIC LOCATION AND ACCESS |
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| Materials specified |
Cover image |
| Uniform Resource Identifier |
<a href="http://assets.cambridge.org/97805216/81599/cover/9780521681599.jpg">http://assets.cambridge.org/97805216/81599/cover/9780521681599.jpg</a> |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) |
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| a |
7 |
| b |
cbc |
| c |
orignew |
| d |
1 |
| e |
ecip |
| f |
20 |
| g |
y-gencatlg |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
Dewey Decimal Classification |
| Suppress in OPAC |
0 |
| Koha item type |
Books |
