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Persuasion : reception and responsibility /

Larson, Charles U.

Persuasion : reception and responsibility / Charles U. Larson. - 4th ed. - Belmont, Calif. : Wadswoth Pub. Co., 1986. - xvi, 349 p. : ill. ; 24 cm.

Includes bibliographies and index.

0534061621

85022477


Persuasion (Psychology)
Mass media.
Propaganda.

BF637.P4 / L36 1986

302.24 / LAP
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