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Business strategy and policy /

Smith, Garry D.,

Business strategy and policy / Garry D. Smith, Danny R. Arnold, Bobby G. Bizzell - 2nd ed. - Boston : Houghton Mifflin, 1988. - xviii, 1006 p. : ill. ; 25 cm.

Includes index.

ISBN: 0395369460

Subjects--Topical Terms:
Strategic planning.
Industrial management

Dewey Class. No.: 658.4012 / SMB

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